At Amanda April Real Estate Limited, we are committed to maintaining the trust and confidence of our visitors to our website. In particular, we want you to know that Amanda April Real Estate Limited is not in the business of selling, renting, or trading email lists with other companies and businesses for marketing purposes. In this Privacy Policy, we’ve provided detailed information on when and why we collect your personal information, how we use it, the limited conditions under which we may disclose it to others, and how we keep it secure.

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1. Personal Data We Collect from You

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Personal information collected, processed, stored, and transferred may include:

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• Identity Data: Your full name, previous names, date of birth, gender, marital status.

• Contact Data: Home address, email address, and telephone numbers.

• Technical Data: Including internet protocol (IP) address, browser type and version, and other technology on the devices used to access our websites.

• Profile and Usage Data: Including feedback and survey responses, and how you use our website and services.

• Marketing and Communications Data: Preferences in receiving marketing from us & communication preferences.

• Special Category Data: Information relevant to your health, i.e., health data, and therefore ‘special category data’ may be collected from you where it is identified or disclosed by you to the company. We will only record any such data where it is relevant and limited to what is necessary to provide you with our services or ensure that any third parties are able to provide you with services, with your explicit and informed consent.

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2. How Is Personal Data Collected?

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• Direct contact by phone (all of our calls are recorded), email, SMS, webchat, and post.

• Automated technologies or interactions with our website, by using the web enquiry form or social media.

• Third parties or publicly available sources.

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3. Lawful Basis for How We Use Your Personal Data We Collect

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We will collect information from you in relation to the services provided and rely on the following lawful basis for processing:

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• Consent: We will always seek your consent to process certain types of information where we are legally required to do so. We use consent to initially engage with you and may communicate through phone, email, SMS & webchat. We request consent to provide you with an ongoing service and contact you in the future to keep you informed of other products and services from Amanda April Real Estate that may be of interest to you.

• Legitimate Interest: In order to deliver the direct marketing described above, Amanda April Real Estate may provide individuals’ personal contact details to mailing and fulfilment houses and telephone agencies, supplied from our own secure database.

• Contract & Legitimate Interest: To manage our relationship with you and inform you of changes to our products and services and re-engage with you to review your needs.

• Legal Obligation & Legitimate Interest: To handle enquiries, complaints, and your requests to exercise your rights.

• Legitimate Interests: We may process your personal data for the purposes of our own legitimate interests or for the legitimate interests of our suppliers, provided that such processing does not outweigh your interests. For example:

  • To comply with our legal obligations.

  • To develop and improve our products and services, including for the purpose of quality control and analysis.

  • To deliver relevant website and advertisement content to you.

  • To administer and protect our business and our website (including troubleshooting, data analysis, testing, system maintenance, support, reporting, and hosting of data).

  • To measure or understand the effectiveness of the advertising we serve to you.

  • To use data analytics to improve our website, products/services, marketing, customer relationships, and experiences.

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4. You May Advise Us at Any Time Should You No Longer Wish Us to Use Your Data

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5. Third Parties Who We Collect Information From or Share Information With

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• External suppliers such as Stripe [www.stripe.com] which we use to process payments.

• Legal obligations: To cooperate with law enforcement, legal proceedings, or regulatory authorities.

• Changes of ownership: If we sell, transfer or merge parts of our business or our assets, any personal data supplied by you, where relevant to that part of the business, will be transferred to the new owner or controlling party and will continue to be used under the terms of this policy for the purposes that the personal data was originally supplied to us.

• Software systems we use: Third-party software systems, including cloud-based storage. All software suppliers store any data in the UK and are subject to UK regulations, including the UK Data Protection Regulations, and are obliged to keep your details securely and use them only to fulfil the contracted service.

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6. Please Note That the Sharing of Your Information Does Not Entitle Such Third Parties to Send You Marketing or Promotional Messages

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It is shared for the purpose of ensuring we can adequately fulfil our responsibilities to you. We recommend you also read their Privacy Notice in conjunction with ours, which can be found on their own websites.

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7. How Long Will We Keep Your Information For?

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We only retain your personal data for as long as is necessary and depends on the purpose for which we use it, our obligations, and your actions. We will retain and process your personal information based on our statutory and legal obligations, our regulatory requirements, and our legitimate business interests.

We may continue to use anonymised data (which does not identify individual users) for data analysis, profiling, and research purposes, for example, to gain insights about our users.

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8. Data Security

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Your privacy is important to us. We store this on secure servers so that it can only be viewed by authorised personnel. We do our best to protect your personal data, but we cannot guarantee the security of your data. Any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access, loss, or damage. We only process your information within the UK. We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

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9. Your Rights in Relation to Your Information

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• Request access to your personal data: This enables you to receive a copy of the personal data we hold about you and to check that we are lawfully processing it.

• Request correction of the personal data: This enables you to have any incomplete or inaccurate data corrected, though we may need to verify the accuracy of the new data you provide to us.

• Request erasure of your personal data: This enables you to ask us to delete personal data where there is no reason for us continuing to process it or where you have successfully objected to the processing.

• Object to processing of your personal data: Where we are relying on a legitimate interest, you may object to the processing if you feel it impacts your rights and freedoms.

• Request restriction of processing: You can request that we suspend the processing of your personal data under certain circumstances.

• Request the transfer of your personal data: We will provide your personal data in a structured, commonly used, machine-readable format to you or to a third party.

• Withdraw consent: You have the right to withdraw consent where we are relying on consent to process your personal data.

• Right to complain to the Information Commissioner’s Office (ICO): If you are not satisfied with how we respond to your enquiry, you have the right to complain to the ICO, the regulator for data protection in the UK. ICO website

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10. Website & Website Links

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We use services such as Google Analytics to track how visitors use our website to understand trends and improve the user experience. Reports we produce do not identify individuals.

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Should you wish to complete a contact or enquiry form on the website or through our connected portals, we collect and store the personal information supplied to us via secure servers to enable us to fulfil your request. Any personal information you choose to disclose via the website or portals will be processed in accordance with this privacy notice.

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Our website may include links to third-party websites, plug-ins, and applications. If you follow a link to or from our app to a third-party website, you may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements.

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11. Cookie Policy

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When using our websites, you can set your browser to refuse all or some browser cookies or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of the websites may become inaccessible or not function properly. For further information about the cookies we use, please see our cookie policy.

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12. Marketing

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You have the choice to opt-in to receive general news and updates and information on products and services offered by us. We will obtain explicit consent from you either verbally, via our website, by email, or by completion of a consent form and will keep a record of your consent.

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Marketing may include emails, SMS, telephone calls, and postal marketing. You can advise us of your preferences on how you would like us to provide marketing.

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We will not provide your personal data to any unconnected third party in connection with marketing. You may update your preferences or withdraw your consent at any time by emailing the Compliance Team at contact@amandaaprilrealestate.com or clicking on the relevant link in email communications you receive from us.

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We will never sell your information to third parties.

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13. How to Contact Us

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If you have any questions or complaints relating to how we use your personal data, or if you wish to exercise any of your rights, please contact us by:

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• Email: contact@amandaaprilrealestate.com​

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This Privacy Policy was last updated on 14/12/2024 and is subject to change. Please check the website for updates.

We shall reply as soon as possible and depending on the complexity of the request aim to fulfil your request no later than one month from receiving it. If we need additional time, we will tell you and give you the reasons why.

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